When UX-Design helps you create greater value for your company, your employees and your customers by supporting your business!

Yann Cadoret


"Design isn't just about looks and style. Design is how it works." Steve Jobs was convinced about it: UX-Design is first and foremost about improving user experience. The better user experience you have, the more value you create! Value that ultimately will impact your business. But you may wonder: how to get started? What strategy to adopt? Which actions to take first? UX-Design is on the rise but its concepts and applications sometimes remain unclear. Yann Cadoret, co-founder and CEO of UX-Republic (a SMILE group company) will give you the keys to make UX-Design an essential tool in the success of your digital strategy!

UX-Design toolbox

Design sprints

User tests

Design thinking methodology

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